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WEBSITE DESIGN

Based in Victoria’s Macedon Ranges, we build high-performing websites for regional businesses and organisations across the Macedon Ranges, Daylesford, Castlemaine, Bendigo, Sunbury and beyond.
 
Each website isn't just well-designed: it's built on a platform you can manage yourself, optimised for both Google and AI-powered search from day one, and structured around how your customers actually move through a website.

Whether you're starting fresh, scaling up or just need a site that actually works for your business, we have a package to suit where you're at.

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What makes our builds different

UX-first thinking.

Every project starts with a strategy conversation. We want to understand your business, your customers and what success looks like before a single pixel is placed. From there, we map how your customers move through your site so every page layout is planned around user journeys, not just aesthetics. Good-looking and easy to use aren’t the same thing. We build for both.

Technical SEO and GEO built in.

Every site we build is optimised for both traditional search (Google) and GEO: the emerging discipline of making your business visible to AI-powered tools like ChatGPT, Google AI Overviews and voice search. This isn't an add-on. It's built into the structure, content and code of every page from the start.

Certified platform expertise.

Kelly is a Certified Global Wix Studio Expert and official partner with both Shopify and Squarespace. Your site is built by someone who knows the platform inside out, so you get a result that's polished, fast and genuinely easy to keep up to date.

One connected team.

Strategy, design, copywriting, photography and ongoing support all come from the same studio. No briefing three different contractors and hoping they align. Everything is created in-house, by people who know your business.

We stay in the region.

We're based in Woodend and work on-site with clients across the Macedon Ranges, Daylesford, Castlemaine, Bendigo and Sunbury. We understand regional business in a way a city agency simply doesn't.

OUR WEB PACKAGES

Three ways to work with us. Every project is search-optimised, professionally designed and built to grow with you.

  • A fully custom website, built around how your business works.
     

    For businesses that need more pages, more functionality and more creative direction.

    Custom-designed from the ground up, with assisted copywriting, advanced SEO and GEO and the full KGMG Creative team behind every decision.
     

    What's included:

    • Up to 10 pages (or scoped to your needs)

    • UX and user journey planning: we map how your customers move through your site before a single page is designed, so every layout decision is intentional

    • Custom design built around your brand, your audience and how you actually do business

    • Advanced SEO and GEO strategy and implementation, sitewide

    • E-commerce, booking systems, membership areas & advanced integrations

    • Copywriting & content direction

    • In-house professional photography and videography (optional add-on)

    • Onboard strategy session, full training and post-launch support

  • Your professional digital foundation, done properly.
     
    The Launchpad is for businesses that need a clean, search-ready website without the complexity of a full custom build.
    Structured, streamlined and designed to get you online fast, with everything that matters in place from the start.
     
    What's included:

    • 3-page responsive website on Wix Studio

    • Foundational SEO and GEO (Google + AI-powered search)

    • Contact form, photo gallery and social media integration

    • Privacy Policy and current Australian legal requirements

    • Blog-ready setup (optional)

    • 1:1 onboard meeting and post-launch training

    • 7-day post-launch support


    You bring your logo, up to 30 photos and your written content. We'll shape it for the web.

  • Your site is live. Let's make it work harder.
     

    Already on Wix, Squarespace or Shopify? Our half or full-day optimisation sessions are a focused, expert-led refresh - covering content, layout, SEO and usability in one efficient block of time.
     

    Book a session, and we handle the rest.

    Half day or full day. Bookings available within 4 weeks of deposit.

FULL SERVICE WEB BUILD

Three ways to work with us. Every project is search-optimised, professionally designed and built to grow with you.

WEBSITE LAUNCHPAD

Your professional digital foundation, done properly.
 
The Launchpad is for businesses that need a clean, search-ready website without the complexity of a full custom build.
Structured, streamlined and designed to get you online fast, with everything that matters in place from the start.
 
What's included:

  • 3-page responsive website on Wix Studio

  • Foundational SEO and GEO (Google + AI-powered search)

  • Contact form, photo gallery and social media integration

  • Privacy Policy and current Australian legal requirements

  • Blog-ready setup (optional)

  • 1:1 onboard meeting and post-launch training

  • 7-day post-launch support


You bring your logo, up to 30 photos and your written content. We'll shape it for the web.

WEBSITE OPTIMISATIONS

Great social media starts with great visuals. Our in-house photography and videography team works on-location with businesses across the Macedon Ranges and Central Victoria, capturing images and video that are built for social from the ground up.

Every shoot gives you a library of professional content ready to use across your platforms and campaigns. Shot, edited and delivered by the same team managing your social media. No briefing an external photographer. No chasing files from multiple providers.

Learn more about our Photography & Videography services here.

BEYOND THE BUILD

A great website is just the start. Everything KGMG Creative does is designed to work together across your entire digital presence.

  • Photography, videography, copywriting and graphic design, all produced in-house by one connected team. Every visual and every word is built for the digital world and created to reflect who you are.
     

    • Lifestyle, product and brand photography

    • Promotional and brand videography

    • Website and marketing copywriting

    • Web banners, graphics and digital design assets

  • Launching a new business?

    We set up your entire digital presence properly, from day one.

    • Branding and logo design

    • Website design and build

    • Domain, hosting and email setup

    • Google Business Profile setup and optimisation

    • Social media setup and strategy

    • Photography, videography and print collateral

    Everything in-house. Nothing outsourced.

  • Most studios build your site and move on. We don't.

     

    Once your KGMG Creative site is live, our team is available for updates, additions and changes as your business evolves. And we don't wait for you to come to us. Many of our clients choose regular check-ins where we review site performance, report back in plain English and proactively recommend updates to keep things fresh and effective.

     

    A well-built website is a living thing. We treat it that way.

     

    • Content updates, page additions and seasonal changes

    • Regular analytics reviews with plain-English reporting

    • Proactive recommendations based on your results

    • Quarterly check-ins available for ongoing clients

NEW WEB BUILDS

We create custom websites on the Wix Studio and Shopify platforms, built for performance, usability and search visibility. From sleek service websites and online stores, to booking systems and membership platforms, we design solutions that suit how your business actually operates. Whether you’re showcasing your work, selling products or simplifying how people connect with you, we build websites that look great, function beautifully and can grow alongside your business.

WEBSITE OPTIMISATIONS

Your website is live, it just needs a tune-up.

Our half or full-day optimisation packages refresh your content, layout and design on Wix, Squarespace or Shopify, improving performance, usability and how well your site supports your business.

CONTENT CREATION

From words and visuals to video and design, everything is created in-house by one connected team. Photography, videography, copywriting and graphics are designed for the digital world, helping your website tell a clear, authentic story that reflects who you are.

START-UP SOLUTIONS

Starting something new?

We’ll take care of the essentials so you can focus on building your business. From your website and domain through to branding, social media, Google Business Profile and email setup, we help you get everything in place properly from the start.

Our start-up solutions are designed to give you a clear, professional presence from day one, with practical advice and hands-on support to help you grow with confidence.

Recent WEB projects

LOOKING FOR THE SPECS?

Every KGMG Creative web project is backed by a full suite of in-house digital services. Here's how we can help:

▶︎ Website design and development:
Custom website design and development built to suit your business goals and audience.
▶︎ Mobile and tablet optimisation:
Responsive websites designed to perform seamlessly across desktop, mobile and tablet devices.
▶︎ Website graphics, banners and content:
On-brand visuals, banners and digital content created to support clarity and conversion.
▶︎ Photography and videography:
In-house lifestyle, product and brand photography and videography designed specifically for web use.
▶︎ Website copywriting:
Clear, engaging copywriting including staff profiles, service pages and product descriptions.
▶︎ Custom online forms, maps and interactive elements:
Tailored forms, maps and interactive displays to improve usability and customer experience.
▶︎ Social media integration:
Social media plug-ins and features that connect your website to your wider digital presence.
▶︎ Blogs, membership areas and online communities:
Blog setup, member pages and forums to support content marketing and audience engagement.
▶︎ E-commerce website setup:
Online store setup including products, payment gateways, merchant accounts and checkout configuration.

▶︎ Checkout automation and marketing workflows:
Automated checkout processes and marketing workflows to support sales and follow-up.
▶︎ Customer Relationship Management (CRM) systems:
CRM setup including subscriber databases, email marketing and mail-out functionality.
▶︎ SEO strategy and ongoing optimisation:
Search engine optimisation strategy, setup and ongoing maintenance to support visibility and growth.
▶︎ Analytics and reporting:
Google Analytics and Google Search Console setup for clear, actionable performance reporting.
▶︎ Technical, email and domain support:
Support with hosting, domains, email setup and ongoing technical maintenance.
▶︎ One-to-one website training:
Personalised training covering content updates, best practice and day-to-day site management.
▶︎ Post-launch support:
Hands-on support after launch to ensure your website continues to perform.
▶︎ Ongoing digital training and content management:
Continued support with digital tools, content updates and evolving website needs.

PLATFORMS WE BUILD ON

Our web design work is led by Kelly, a certified Wix Studio Expert and one of a small number of designers recognised globally by Wix Studio for excellence in web design.

 

With extensive experience across Wix, Shopify and Squarespace, we recommend the right platform for each client based on how their business actually operates, not just what looks good in a demo. Every website we build reflects that level of expertise and platform knowledge, backed by years of hands-on experience working with businesses across Central Victoria and beyond. 

KGMG Creative Macedon Ranges Website Design, Photography, Videography, Digital Marketing & Social Media
KGMG Creative Macedon Ranges Website Design, Photography, Videography, Digital Marketing & Social Media
KGMG Creative Macedon Ranges Website Design, Photography, Videography, Digital Marketing & Social Media
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What Our Clients Say

Trusted by businesses and community organisations across the Macedon Ranges and Central Victoria.

KGMG Creative client - The Cosmopolitan Hotel, Trentham

"Kelly, Matt and the KGMG team came recommended to us and we clicked right from the start! Everything from our web design, social media, Google presence and photography have been actioned to the highest quality. And the best bit: they are down the road, hands-on and a lot of fun to work with!"

Rod  |  The Cosmopolitan Hotel  |  Trentham

Service: Web Design, Social Media, Photography

KGMG Creative client - PROMAC Plumbing & Roofing, Macedon Ranges

"Matt and Kelly from KGMG were recommended to us by another local company and we can see why! They are the full package which we love. From websites to photos to social media, we would 100% recommend. It's nice to meet with someone face to face and know they understand exactly what you want. Our website has never looked better. The price was also affordable and worth it. Thanks!"

PROMAC Plumbing and Roofing  |  Macedon Ranges

Service: Web Design, Social Media, Photography

KGMG Creative client - Mount Macedon Winery, Mount Macedon

"The team at KGMG have been nothing short of amazing. The ideas and suggestions behind improving our website, social media presence and online content were so inspiring to us. It became apparent almost immediately that KGMG are not only so versatile in what they offer, but they have a huge focus on supporting local small businesses, which is a quality we are still so grateful for. Working with Kelly, Matt and their team on an ongoing basis is a decision we are so glad we made. KGMG continue to excite us about the potential to achieve great things online and have always made us feel we are in the best hands."

Elisha and Dylan  |  Mount Macedon Winery  |  Mount Macedon

Service: Social Media, Web Design

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"I couldn’t recommend KGMG Creative highly enough. From building the SkinGP website to managing our social media content and producing patient education videos, their work is consistently outstanding... KGMG Creative has become a trusted partner for our clinic, and they play a huge role in how we communicate with and educate our patients. We’re so grateful for their expertise and ongoing support."

Jessica Collins, Practice Manager | SkinGP |  Woodend

Service: Web Design, Social Media, Photography

ARTICLES & RESOURCES

We regularly share web design tips, project stories and digital advice for regional businesses. Browse our latest articles below.

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GET IN TOUCH TO BOOK AN INTRO CALL

We work with businesses and organisations across the Macedon Ranges, Woodend, Kyneton, Daylesford, Trentham, Castlemaine, Sunbury, Gisborne, Bendigo, Central Victoria and surrounds.

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